BST Auctions Spring Auction 2016
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This lot is closed for bidding. Bidding ended on 3/20/2016

Falstaff Beer sponsored broadcasts of the NFL San Francisco 49ers and Los Angeles Rams during the late 1950's through the 1960's. The premiums they issued were in large (9" x 6 1/4") postcard format with a color team photos on the front team and sponsorship information on the reverse. The imagery/photography is among the finest produced during this era.

Included in this lot are seven premiums and one point of sale/counter top display piece.

The counter top piece, which lists the 1963 Rams schedule, is unused with the back piece firmly attached and unfolded. The bottom inch of the display, which was intended to be folded under as a foundation/support, also has never been folded. The piece measures approximately 13" x 16" and is in true mint condition.  

The seven premiums included are as follows:

1957 49ers (GD-VG)

1958 Rams (VG-EX+)

1958 49ers (VG-EX+)

1959 Rams (GD+) with Sid Gillman image on reverse

1959 49ers (VG+) ink smudge on reverse

1960 Rams (EX)

1960 49ers (VG-EX)

From a presentation standpoint all premiums surpass their technical assessments.

1957 - 1963 Falstaff Beer San Francisco 49ers Los Angeles Rams football display & premium lot of eight pieces1957 - 1963 Falstaff Beer San Francisco 49ers Los Angeles Rams football display & premium lot of eight pieces1957 - 1963 Falstaff Beer San Francisco 49ers Los Angeles Rams football display & premium lot of eight pieces1957 - 1963 Falstaff Beer San Francisco 49ers Los Angeles Rams football display & premium lot of eight pieces
1957 - 1963 Falstaff Beer San Francisco 49ers Los Angeles Rams football display & premium lot of eight pieces1957 - 1963 Falstaff Beer San Francisco 49ers Los Angeles Rams football display & premium lot of eight pieces1957 - 1963 Falstaff Beer San Francisco 49ers Los Angeles Rams football display & premium lot of eight pieces1957 - 1963 Falstaff Beer San Francisco 49ers Los Angeles Rams football display & premium lot of eight pieces
1957 - 1963 Falstaff Beer San Francisco 49ers Los Angeles Rams football display & premium lot of eight pieces
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Bidding
Current Bidding
Minimum Bid: $250.00
Final prices include buyers premium.: $0.00
Number Bids: 0
Auction closed on Sunday, March 20, 2016.

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